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It is a Free Download: The Complete PPC Analytics Toolkit
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The Toolkit contains:
– Keyword Research Excel Spreadsheet
– PPC Daily Spend Excel Spreadsheet
– AdWords Competitive Landscape Analysis Excel Spreadsheet
– Whitepaper on Competitive Intelligence
– Whitepaper on the Admin Settings in Google Analytics
– Whitepaper on using Google Analytics for CRO
– Webinar recording on tactics to spy on your PPC competition
– Webinar recording on PPC Analytics
You can Download your copy of The Complete PPC Analytics Toolkit here